# 17385


[THE FIRST HOLDEN CATALOGUE] Holden : General Motors new Australian car

  • Sold

Brisbane ; Sydney ; Melbourne ; Adelaide ; Perth : General Motors-Holden’s Limited, [1948]. Oblong quarto, original pictorial wrappers with wet stamp of Preston Motors, Melbourne, staple bound, [14] pp, colour illustrations; a fine copy.

‘This is more than a catalogue for the new Holden car. It is your souvenir of a great event in Australian motoring history – the birth of a completely new car – a car designed for Australia and built in Australia – the first car to be made-to-order for this country’ (inside front cover).

The rare, beautifully produced trade catalogue promoting the first Holden car, the 48-215 [FX] – an Australian icon.