# 12837

BRET-KOCH, Ray (1902-1996)

Original gouache for the cover of Vogue Paris, 1935

$5,000.00 AUD

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Original gouache on card, 340 x 260 mm, signed in the image lower left, a little marked at edges. A stunning modernist painting by noted French designer Ray Bret-Koch for the front cover of Vogue Paris. Bret-Koch is recognised as a commercial illustrator and designer as well as architect active in Paris in the mid twentieth century. Having studied architecture under Robert Mallet-Stevens and art under Andre Groualt and Roger Tolmer, Bret-Koch designed a number of advertisements for major fashion and literary magazines as well as graphic posters. He was a close personal friend of Jean Cocteau.

Founded in 1920, Vogue Paris is widely considered one of the most stylish fashion magazines in the world. Designed as a cover for the magazine during 1935, this striking modernist work incorporates elements of casual couture and recreational pursuits which, against a brilliant yellow background, capture the sense of pre-war Paris in the summertime.

Provenance : the estate of the artist, Paris.